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Collaboration with Efteling and Nature House
15 oktober 2020
Efteling and Natuurhuisje work with us to make cardboard dreams come true.
Have you seen it yet? Efteling and Natuurhuisjes are creating a fairytale evening together that you will never forget.
The Efteling has put together a super cool competition in collaboration with Natuurhuisje. This way you can win an unforgettable overnight stay at a unique location in the Efteling. For this super cool competition, the Efteling has 6 cardboard tents (KarTenten) ready in the fairytale forest on the Herautenplein for a total of 12 people to experience a fairytale night.
After Efteling's purchase of these KarTents, the incredibly pleasant conversation between Timo from Kartent and Efteling lingered. Timo thought it would be a shame to leave it at that and decided to approach Efteling again to propose a cool collaboration and to come up with a new competition together. After an enthusiastic response from Efteling and endless phone calls, Efteling and Kartent came up with the campaign #papierhier.
Young and old were challenged in this action to recreate an Efteling creation from cardboard . They could then send in these creations or post them on Instagram under the hashtag #papierhier. After two weeks, 2 winners were announced in this Instagram post . They did not win tickets for the Efteling, their creation will also be further developed on behalf of KarTent and will eventually appear in the webshop.
